Standardization Move: China Launches National "Fertility-Friendly" Accreditation to Rank IVF Centers

Written By camellia chen

【Abstract】: (Policy Update) The National Health Commission (NHC) officially unveiled the "National Fertility-Friendly Hospital" accreditation standards yesterday. IVF centers will now be graded not just on success rates, but on "Patient Experience Metrics," including psychological support, price transparency, and post-natal follow-up.

Business Insight: This policy shifts the competitive landscape from "Clinical Technology" to "Service Quality." Public hospitals, traditionally weak in service, will need to procure third-party patient management CRM systems and hire genetic counselors to meet these new rating standards. This opens a B2B market for "Patient Experience Management" consultancies.

  1. 【Keywords】: #ChinaIVFPolicy #HospitalAccreditation #PatientExperience

  2. 【Source】: National Health Commission / Jiankang Bao (Feb 11, 2026)

camellia chen
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